Boost Revenues & Attract New Customers
through our NEW Birthday (Event) Marketing Program
If you are looking for a simple and easy way to increase revenues and profits quickly for your restaurant or local business, you should consider implementing a birthday club. Birthday Clubs are proven revenue boosters that can bring more high-value customers into your restaurant every week.
People who are are celebrating birthdays are in a splurging mood — ready to spend plenty of money to commemorate the occasion. Restaurants who cater to this market segment can increase revenues and profits virtually on demand.
Birthday clubs also work well for: hair salons, day spas, nail salons, jewelers, house cleaning services, caterers, car washes, car detailing shops, auto dealers, and any other kind of business that can offer an enticing birthday special to bring new customers in.
An Overlooked Marketing Strategy
Even though people celebrating their birthdays are high-value customers, most locally-owned restaurant and independent business owners have not implemented a disciplined marketing system that capitalizes on this market segment. Those who do implement birthday clubs typically focus on EXISTING customers as well – they don’t use them to look for NEW customers.
5 Benefits of Birthday Clubs
1) High-Value Customers: according to the National Restaurant Association, an average birthday patron generates $78 in revenue per table.
2) Goodwill: Patrons and their guests who dine with you on their birthday bring good will & upbeat energy to your restaurant. It keeps your establishment happier!
3) Group Buys: Birthday guests seldom dine alone on their birthday. Most birthday guests are accompanied by friends and family members for their birthday celebration. The average birthday table is 3-4 people.
4) Low-Hanging Fruit: More than 55% of all Americans eat out on their birthday. Why not capitalize on what would be lost revenue?
5) Revenue Multiplier: Each new customer you bring in can have a high lifetime value when they enjoy themselves and choose to dine out regularly at your restaurant (or purchase more products or services from your local business after you have impressed them with their birthday purchase.) Each new customer who becomes a loyal repeat customer can have a tremendous positive impact on your bottom line. Imagine how you can profit by bringing more birthday groups into your restaurant (or other place of business) on a daily basis.
How to Create a Birthday Club – the Hard Way
You can do it yourself – with the attendant hassles. Creating the offer, figuring out the best way to identify and then reach people who are having birthdays, designing marketing materials, getting people to sign up for your offers, tracking… and managing this on an ongoing basis.
How to Create a Birthday Club – the Easy (and Effective) Way
If you do not have the internal resources to manage a birthday club effectively, we can help!
Our proprietary Birthday Marketing Program can help you attract more new customers weekly by reaching out to thousands of people in your local area who have a birthday coming up within the next 7 days.
We can get your message seen by customers living within 1 mile, 5 miles, 10 miles or any other radius of your restaurant you specify! We then send these customers to your restaurant to celebrate their special day.
Spaces Are Limited: Contact Us Today
To avoid saturation and maintain the novelty and effectiveness of our Birthday Marketing Program, we limit the number of restaurants and local businesses we work with when setting up Birthday Clubs in your area.
If you are interested in learning how we can help you increase revenues and profits for your restaurant, we encourage you to contact us today to reserve your place in our program.
Simply The Easiest Way to Increase Revenues and Profits
If you like the idea of filling your restaurant seats with more new patrons — or bringing more new customers into your place of business — on a daily basis, you should contact us today so we can determine if this is a good fit for your restaurant or local business.
Our Birthday Club Marketing Program is simply the easiest, hassle-free way to increase your revenue and drive new customers into your restaurant daily.